Empowering Brands To Use Their Words For Good
The Splendid Word (TSW) is a copywriting agency dedicated to delivering top class communication services for purpose-led businesses and not-for-profits.
We write beautiful words for brands to help them connect with their customers, build trust in their offerings, and share their unique stories with the world.
TSW is home to an experienced team of creative freelance journalists, copywriters, storytellers and editors – and we care deeply about using our words for good.
We believe words are the most powerful vehicle for connecting, inspiring and driving positive change. When we use our words to build UP the people, businesses and communities we work with, we pave the way to a brighter future for all.
We are passionate supporters and champions of businesses making a positive difference in their communities and are loud and proud advocates of the doers and the dreamers who are using their skills and knowledge as a force for good.
We specialise in developing brand story packages, communication style guides and content strategies, as well as delivering workshops and customised training on brand storytelling and conscious copywriting.
We craft copy for websites, blogs, email marketing, media releases, videos, reports, articles and speeches, and offer professional proofreading and editing services to a wide range of clients.
We also manage social media campaigns, including strategy development, content calendars and content writing, and provide stakeholder engagement services for corporates, community groups and events.
If you need the support of a qualified, ethical and accomplished storyteller to help you connect authentically with your clients, you’ll feel right at home here.
We’re ready when you are.
Leonie Canham | Creative Director
Want to learn how to use your words for good?
Our Mission
At TSW, we take away the content marketing overwhelm.
We help our clients get clear on their messaging and then create beautiful copy that captures their brand essence, connects with their customers, builds trust in their offerings and attracts loyal, repeat clients. We help them uncover, share and celebrate the unique and inspiring stories that live within their brand.
In doing so, we give our clients back their most precious resource – their time. Time to focus on their priorities, to be more proactive in their work, to feel more present with family and friends, and to do more of what truly lights them up.
Like to work with us?
First, let’s see if we make a good fit…….
- Do you value the impact that top quality content has on your brand, engagement and bottom-line, but lack the time, skill or strategic know-how to do it yourself?
- Do you know what you want to say, but struggle to say it in a way that doesn’t sound pushy or salesy?
- Is your content and messaging lacking strategy, substance and consistency because you don’t have a clear brand story guiding who you are and why you do what you do?
- Do you know in your heart that your business is about something bigger than just the product or service you provide, but you can’t seem to dial in your purpose-driven brand story?
- Are you feeling overwhelmed by the amount of content you need to create to ‘keep up’ with your competitors?
- When you sit down to write about your business, do you get stuck in content paralysis?
- Is your content creation taking up way too much precious time that would be better spent actually running your business?
If you answered yes to any of the above, we can absolutely help…….
We craft unique and compelling copy for pretty much any platform or purpose you can dream up.
This is our signature service. Wanna know why?
Because your brand story is your secret weapon for standing out in a crowded marketplace.
Copywriting and brand storytelling is our jam.
At The Splendid Word, we write captivating copy for brands that helps them connect authentically with their customers.
Consistency is key when it comes to using social media to build your digital footprint and get your message out.
And consistency is almost impossible to achieve without a plan.
Our Work
A selection of completed projects.
- Murray River Country19 February 2021
- Wattle Road Website23 February 2021
- Berrrigan Offical Visitors’ Guide19 February 2021
- Loved Up EM Magazine23 February 2021
- Ainslie Wills23 February 2021
- Troy Cassar-Daley23 February 2021
- Bernard Fanning23 February 2021
- Husky3 May 2019
- Echuca Moama3 May 2019
- Benny Walker3 May 2019
- Debra Conway Willy Zygier3 May 2019
- Gawarra3 May 2019
- Hoodoo Guroos3 May 2019
- Josh Pyke3 May 2019
- Kasey Chambers3 May 2019
Events
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Please drop us a splendid word or two in the form below.
A Word From Our Clients
Empowering people and brands across the globe to use their words as a force for good.
We craft captivating, conscious content for brands to help them connect with their customers, build trust in their offerings and share their unique story with the world.