The Splendid Blog

TSW Celebrates 15 Years of Storytelling
Fifteen years ago today, Christy and I took a giant entrepreneurial leap, and launched our...
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Blog Writing
Blog Writing 101
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If you own your own business and it’s got a website, you need to be...
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writing copy
4 Fool Proof Tips For Writing Better Copy
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The trick with good copy is that it looks easy to write. It’s quick to...
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website
Why Websites Still Matter
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Having a website for your business is not just a nice-to-have. So many of us...
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brand story
The Power of A Strong Brand Story
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Brand stories aren’t just for the big guys you know. They’re just as essential for...
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copywriter
5 Signs Your Business Needs A Copywriter
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Producing great web copy for your business is a non-negotiable these days. Well-written, human-centred copy...
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International Day of the Girl
International Day of the Girl
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This little girl is me. This little grew up as the middle child in a...
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Leonie Canham on restructuring a business
Restructuring In The Midst Of A Global Pandemic: What I Know Now
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A few days ago I ticked over one year as sole creative director here at...
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Leonie Canham - The Splendid Word
New Beginnings
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I never imagined myself as a sole business owner. For a creative introvert like me,...
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Big News at TSW
We’ve got some *big* news
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‘We must accept the end of something in order to begin to build something new’...
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